Who is Your Target Reader?

Episode 3: Who is Your Target Reader?

In this episode, Christy and Sharon dig into why it’s not enough to say, “I’m writing for kids. That’s my target audience.”

The target reader is the person you’re writing for. That person who will connect with and love your characters, your story, your book.

And when it comes to writing for kids, there’s a huge range from early literacy through Young Adult. There are a lot of differences between the needs and interests of little ones who are ready for board books and concept books, and those kiddoes who are reading on their own.

So, as you begin your KidLit writing journey, the first thing you need to do is home in on the specific kiddo you are writing for; who they are, what they need, and how they engage with books and stories.

Listen in as we discuss how to determine your target reader, that kid who will read your book to the end, hug it tight, and want to read it again. Sharon and Christy each also give an action item for helping you identify your target reader.

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